Here is a photo that was using light setting level 14. This is more like it looks when I'm reading. still just a hint of shadows but not much. The main thing I see that I hope Amazon improves is the font contrast needs to be darker due to the light. It is darker than the Touch, but the brighter light kind of negates a bit of that. In the photo the font contrast actually looks pretty good, but to my eyes the font contrast is not very dark.