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Old 10-04-2012, 06:51 AM   #1
tubemonkey
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Rovio (Angry Birds) to launch its first Book App

...at the Frankfurt Book Fair on 11 Oct 2012.

Rovio Flies Into Frankfurt To Unveil Its First Book App

Quote:
Angry Birds has become such a mobile institution, and its maker, Rovio, has gone so far in its extension of that brand — toys, books, t-shirts, cereal, theme parks, films and more games – that this morning’s invitation to a launch of Rovio’s first ever book app came as something of a surprise. But it’s true: despite all the work Rovio (and others that Rovio seems to tolerate happily) has put into spinning out its wildly successful mobile game about catapulting birds onto structures made by pigs, the company has never produced an official book app.

That’s all changing come next week, when Rovio will unveil its first effort in the e-book app market. And it’s choosing one of the biggest events on the publishing world calendar — the Frankfurt Book Fair — to unveil it.
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