I had never seen an e-reader but had heard of them (I saw ads on amazon for the Kindle, and ads on Chapters for the Kobo). I thought it was a stupid idea and a silly gimmick, since I read lots of things on my computer, and was newly introduced to calibre and the public domain websites.
I changed my tune when I saw a friend with one on the bus. Her children had pooled their resources together and bought her a Kobo for Christmas. I was impressed by how crisp and clean the reading was, and how a direct glare of sunlight didn't faze it at all. My birthday/Mother's Day was close, and I decided to go for it.