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Old 08-29-2012, 06:49 AM   #33
SteveEisenberg
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Quote:
Originally Posted by Ekaros View Post
Yeah, it's a model that is used in almost all the markets. Movies, computers, mobiles, gaming even cars.
Even if they say paid negative reviews are OK, the reviewer is going to realize the gravy train will stop if this happens a lot.

In every case, if the marketer of the product is paying for reviews, it is IMHO unethical and should be exposed.

Now, it's true that big city newspapers, and some magazines, are loaned cars for review purposes. That's unfortunate for readers, since the companies can hand-pick those cars. The fact that Consumer Reports is careful to buy the cars it reviews anonymously makes their reviews more credible. But it's not the same as if the auto makers paid for the reviews.
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