Originally Posted by j.p.s
So, M$ is going to help BN just like they have helped Nokia?
MS can only help those that help themselves.
MS gave both a lifeline to keep running a couple more years: now it is up to them to take advantage of that lifeline to restructure their business.
For B&N that means putting a firewall between NewCo and OldCo, and then squeezing costs out of OldCo so it can be profitable out of the revenue it takes in.
Of the two, MS is more likely to buy Nokia outright if they can't right themselves so B&N really needs to get serious about self-help.