Originally Posted by Steven Lake
Yeah, I've got my own author site and have done lots of sales through it as well. I even design websites for other authors as well. But that's part of my day job (I do IT, Sysadmin and systems development work) and not connected with my actual website or my books. I actually find that by doing sites for others I learn more new and interesting ways to do mine better because others tend to think of numerous things I won't. So in a way it's sort of like having a brain trust, only your paid to be part of it.
Either way, in this modern highly connected digital world, an author site isn't "optional", it's required. It doesn't matter who does it, just so long as it's well designed, works right (ie, no errors) and looks good. It doesn't have to be uber fancy, but it does have to be both practical and functional. The easier it is to navigate, the more hits you'll get and the more potential readers.
Amen brother. Amen.
To repeat Brother Lake:
"an author site isn't "optional", it's required"
"it does have to be both practical and functional."
If you only start off with your
domain name ($10/year)
a free web host
a book list (all, past, present, to come)
you will be well on your way to being a 21st Century author.
If you don't do that minimum you might as well have resolved to only write with a quill pen because you don't like modern times.