Ah yes, Joel Stein. I wonder how many people the NY Times called, wanting someone who would take the position of saying No, adults should not read YA books, before they got to him way down on the list. All the sensible ones said they could not take that position. Then they called Joel Stein and said, "hello, this is the New York Times calling, we would like you to write an opinion piece" and he said "I'll do it," before he even knew what the position was.
That is how I imagine it all went down, anyway.