Originally Posted by mr ploppy
99c promotions probably won't work now that people can have them free for limited periods.
There's 2 trains of thought on this. One is you're competing with other unknown writers so you have to join them in the race to the bottom otherwise you won't sell anything. The other is a lot of people won't even look at the cheap titles because they think they will be amateur crap (sometimes based on a previous purchase, but usually just prejudice).
The ideal price is probably somewhere in between. Cheap enough for impulse purchases but expensive enough for it not to be thought of as amateur crap.
Getting back to the original question, I agree mostly with what Mr. Ploppy said. But I also agree with points made in another thread. It's not just the book, it's also the cover and the blurb and the marketing. I'm going back to those other aspects and taking a hard look to see how I can make them more attractive to readers.
I also have a theory that selling fiction is much harder than selling non-fiction. My memoir on Vietnam is easy enough for readers interested in that topic to find. They may or may not buy it, but at least they see it. Novels are tear drops in the ocean, and unless you are a well-known author, it is hard for readers to find you, much less decide to invest their time in reading your work. Which brings me back to the cover and the blurb.
Bottom line, writing a book is very hard. Getting readers to buy it is even harder. Pricing is an important factor, but not the only one.