Originally Posted by chef
I think these numbers are quite low by a drastic amount. But your math doesn't match up with the OP anyway. Bookeen sells 2000-3000/month. Amazon sells 3-5x more than Bookeen. That means Amazon has sold somewhere between 6000-15000/month. They have been selling for almost 7 months now. So that means there have been between 42000-105000 sold by Amazon. 50k is quite low in that range.
Which is probably why Steve Bezos isn't bragging about (or releasing) sales numbers right now.
Not that 100,000 (guesstimate) is anything to sneeze at for a new device, in fact, in pre-iPhone days, that would probably be a respectable number. But it is hardly knocking sales out of the ball park.
He's keeping sales figures quiet as to not scare off Amazon investors who would probably start to question the Kindle.
Unfortunately, in today's world, if something isn't a run-away bestseller or immediate box office block buster, or sells 1,000,000 units in 30 days for example, investors start to get antsy.
And even though the Kindle is selling consistently (good, stable numbers for (probable) long term success), Amazon doesn't need investors crying to the press saying the Kindle is a "failure" because it didn't post huge sales numbers.