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Old 02-08-2012, 04:44 PM   #11
fjtorres
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Quote:
Originally Posted by Fbone View Post
If Apple has less than 5% that would mean over 6 billion ebooks downloaded last year.
Not necessarily a problem.
Remember that Apple is quoting downloaded files--including freebies and re-downloads--and the NYT is quoting commercial ebook *sales*.
With Apple running some 30-40 million Ipads and 100 million-plus iPhones, 240 million downloads is not out of line. Or meaningful.
Works out to two freebies per device, after all.

One reason Apple needs to be taken seriously in ebooks, even if their current share is miniscule, is precisely the size of their gadget installed base. If their user base only buys an ibook or two a year, that's still going to be a decent business.
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