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Old 06-23-2011, 11:02 AM   #1
advocate2
My Kingdom for Karma
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Join Date: Jul 2009
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JK Rowling and Sony--It Lives!!!!!

According to today's Wall Street Journal:

After years of refusing to release her boy-wizard books in electronic format, Harry Potter mastermind J.K. Rowling is finally taking the digital plunge, launching an online store that will sell Harry Potter e-books directly to consumers and a social-networking site designed to keep the Potter magic alive.

The free-to-access site, known as Pottermore, launches for the first million users on July 31 and opens to the general public—with the online e-book store—in October. Once the online store opens, the full Harry Potter series will be available as e-books in multiple languages, compatible with any electronic reading device.

Sony Corp. has served as a primary partner in building the site. Once the online store goes live in October, Sony will be selling Pottermore branded products alongside the Harry Potter e-books, a spokeswoman for Sony said. Those could include Pottermore branded Sony e-readers, as well as other Harry Potter-specific electronics or software products.
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