Originally Posted by Sil_liS
I think that it might be wiser to educate the buyers. I mean people eventually got the point that clicking on the bright red "Congratulations! You are our 1,000,000th visitor" button, so eventually they might get the point that they should look at the source of a book, even if it is sold by Amazon.
Even if it is free somewhere else a lot of people will prefer to get it from Amazon because it's easier. That's why so many writers say that piracy doesn't affect their sales in any way. The same will (probably) be the case on other readers that are tethered to one particular retail site.