Originally Posted by RoxyJ
But the hardware is way behind the Kindle, and the price point of the hardware doesn't reflect this. If the Kobo was significantly cheaper, or they put out an ereader that even comes close to the Kindle, I would buy a Kobo ereader.
Didn't Kobo get the memo that Amazon and B&N lowered their prices? The Kobo's price point was very competitive when the others were selling for $259. But now that Kindles are going for $139 (and soon to be $114), Kobo doesn't stand a chance priced at $129~139. Even Borders' current price of $100 isn't all that compelling given the Kobo's poor feature set compared to Kindle and Nook.
Like you said, the Kobo needs competitive hardware or a significant price drop (like maybe to $75).
Of course, none of this matters if they've written off the US market; which is what they seem to have done.