Originally Posted by JLeighs
And that advertising is how I found out about the Kindle (and I was not a regular Amazon customer until I got the K3. Once a year, tops). I knew about the Nook only because my friend's coworker was showing hers off, and she mentioned it to me. I had never heard of it until that point. So, I focused my research on comparing Kindle vs. Nook. Until I found this forum (after I had purchased my K3), I didn't know there were *any* other ereaders on the market. I've now seen ads for the Nook, but I have yet to see a single ad for a Sony ereader. If it weren't for this forum, I honestly wouldn't even know it exists. That's poor marketing, in my opinion.
Until I started researching ereaders, I had no idea Sony made them.