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I don't know if it works for B&N, but it does for Amazon. Since I didn't want to give Amazon my CCard information when I originally set up the account (but still wanted pre-orders) I used a Verizon rebate gift card with $0.15 left on it on my Amazon account.
As far as I know, any registered gift card (one that you've connected to a physical address) can be used with Amazon, and I would expect B&N to be the same. So if any relative ever sent you a Mall giftcard (like a Simon one) you can probably use that. You'd just have to call or go online and put your name and address on it.
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