Went and spent about 15 minutes with one tonight and overall was impressed, but it can be a bit sluggish and that should be fixable with a firmware update.
However, as much as I liked it I also realized why I like the current version so much and why I want to stay with eink as my main reader. I still have my iPod touch when I need LCD so that decreases my need for the color device.
Still though I liked it a lot and for the price it is a great choice for people that want a color reader.
BTW, my local store said their current stock was already bought out, but I could preorder and get one in the next shipment they expect next Friday.