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Old 07-19-2010, 12:09 PM   #1
kjk
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BusinessInsider: iPad Helps Glamour Produce Its "Biggest Issue In 20 Years"

http://www.businessinsider.com/glamo...ad-page-2010-7

Quote:
Glamour has the iPad to thank for that, at least in part. It's been requiring advertisers who bought digital space on its forthcoming iPad app -- which Glamour editor-in-chief Cindi Leive is very excited about -- to also purchase a certain amount of space in the print edition.
So in order to advertise on the iPad-they also have to buy print ad space?
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