View Full Version : $99 eReader is already here ! (NewEgg.com)


meem
08-13-2010, 01:48 PM
No, it’s not the $139 Kindle WiFi (http://www.amazon.com/gp/product/B002Y27P3M?ie=UTF8&tag=thrshoguideaa-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=B002Y27P3M) we’re talking about – though you have to admit the difference between $99 and $139 isn’t very much.
We are talking about all the eReaders that are already available for $99.

$99 eReaders already available

Newegg (http://www.newegg.com/) already has three eReaders for $99 -


Astak Mentor is down from $279.99 to $99.99.
Foxit eSlick is down from $299.99 to $99.99. Not recommended since the company has gone bankrupt and support is likely to be non-existent.
Until yesterday the Bookeen Cybook Opus was at $99.99. It’s now missing and presumably sold out.

Thanks to commenters at MobileRead (http://www.mobileread.com/forums/../) for these updates.
The $99 eReaders are pretty decent
These aren’t terrible eReaders -


Cybook Opus has a 5″ screen, weighs just 5.3 ounces, has 1 GB of memory, and has a 200 dpi eInk screen. It also has an accelerometer. It supports ePub and PDF. It used to be $249, then was selling at NewEgg for $199, and yesterday its price was cut to $99.
Foxit eSlick used to be $299. It’s still available. It’s .4″ thick and weighs just 6.4 ounces. It has an SD card slot. It also supports ePub and PDF. It has a 6″ eInk screen with 4 levels of gray.
Astak Mentor used to be $279. It has a 6″ enk screen and supports ePub and PDF. It has 170 dpi screen resolution. It supports Chinese and Simplified Chinese.

These are decentish eReaders – Astak and Foxit are rated 3 stars and Cybook Opus is rated 4 stars (explains why it sold out). Now, all three have been dropped from the $250 to $300 price range to $99.
The Cybook at $99 is a steal – Didn’t realize it had 200 dpi and was just 5.3 ounces until now or would have bought it.

Kindle WiFi as the destroyer of eReader worlds

Why are these $250 and $300 eReaders being discounted to $100?
Well, you have the Kindle WiFi come in at $139 with the new eInk Pearl screen and a dozen different improvements – It blows away everything else.
If eReader companies want to clear stock they have to price their eReaders below $139 and the most convenient price point below $139 is $100. At $99 you break a major threshold – Apparently, there are a lot of people won’t buy an eReader unless it’s below the magical $100 figure.

Everyone’s moving towards $99 eReaders

It’s not just the bankrupt companies and the smart, tiny companies that are moving to $100. The Big 3 (Kindle, Nook, Sony Reader) are moving to $100 too -

Nook WiFi came in at $149 and started the trend. Though perhaps we should credit Kobo.
The Kindle WiFi came in at just $139. That affected everyone – especially as it has the new eInk Pearl screen.
Sony Store now has the Pocket Edition PRS 300 for $149 with a free $25 gift card.
Kobo is down to $128 at Walmart until end of the week. By the way, the geniuses at Kobo don’t have a link to buy the Kobo on their ebooks site (update: there’s one hidden in the bottom navigation bar). We know your eReader isn’t as good as Kindle or Nook but at least let readers make up their own minds.
P. C. Richard & Son has Sony PRS 300 for $99.96.

All the claims that we’re going to see $99 eReaders by the end of the year are missing the fact that we already have $99 eReaders.

$99 eReaders are ALREADY here and they’re selling out

The Cybook Opus is a great example of a $250 eReader that has no choice expect to price itself at $99 to survive.
It’s a pretty good eReader. The 4 star rating proves it. These are all people who bought it for $199.

Would anyone consider Cybook Opus at $199 or $250 when Kindle WiFi is just $139? For that matter, would anyone consider Cybook Opus at $139 given the Kindle WiFi has the new eInk Pearl screen?

The only option left for Bookeen is to price the Cybook Opus at $99, get rid of stock, and go back to the drawing board.

The Press is predictably behind the curve
The focus of the Press has been on how the more expensive eReaders are struggling. However, the $200 and $250 eReaders are struggling far more.
The Press felt that the Kindle at $139 meant that we would see $99 eReaders by end of the year. It didn’t realize that there are a lot of 2nd generation eReaders that just can’t compete with the new $139 Kindle WiFi and that these newly outdated eReaders would have to drop to $99 to sell their stock.

The mythical $99 eReader is already here.

It’s got the same screen as the Kindle 2 did. It’s got ePub and PDF support. It’s available in 5″ and 6″ versions and it’s pretty good. It has to sell for $99 because the Kindle 3 and Kindle WiFi have bypassed it on both price and technology and its only option is to go from $250 to $99.

The $139 Kindle WiFi (http://www.amazon.com/gp/product/B002Y27P3M?ie=UTF8&tag=thrshoguideaa-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=B002Y27P3M) has brought us $99 eReaders – It’s done it about 5 months ahead of the most optimistic predictions.

Source:
http://ireaderreview.com/2010/08/09/the-mythical-99-ereader-is-already-here/

carld
08-13-2010, 01:59 PM
I'll agree that the $99 e-ink reader is here when a stable (as in not on death's door or beyond) company puts out a quality product at a stable $99 price, not on sale, not with a coupon, or a rebate, or especially as a going-out-of-business closeout. I think those days are still a bit ahead of us.

meem
08-13-2010, 02:08 PM
Two offers of tree are sold out.
There only one till now:

http://www.newegg.com/Product/Productcompare.aspx?Submit=ENE&N=100008686&IsNodeId=1&bop=And&ActiveSearchResult=True&CompareItemList=782|58-210-001^58-210-001-S01%2C58-723-001^58-723-001-S01%2C58-723-010^58-723-010-TS%2C58-242-009^58-242-009-TS

clintbradford
08-13-2010, 02:19 PM
One gets what one pays for. The Kobo has been at US$149 - 20 gift cert - 10 Borders Bucks = $119 all month. THAT'S the unit to watch for for another twenty dollar price reduction - and not models from companies who are failing, IMHO.

Ajax
08-13-2010, 02:33 PM
The Kindle Wi-Fi can also be had for $99 if you sign up for the Amazon.com Chase Rewards card. They offer a $40 credit back to your account after the first month.

I signed up for it to buy my Kindle 3G + Wi-Fi.

edit: I just checked my online statement. My balance is now -$20 :rofl:. I had purchased a couple of blu-rays with the other $20. It's nice to see companies that actually follow through on their offers in a timely manner.

meem
08-13-2010, 04:50 PM
The Kindle Wi-Fi can also be had for $99 if you sign up for the Amazon.com Chase Rewards card. They offer a $40 credit back to your account after the first month.

I signed up for it to buy my Kindle 3G + Wi-Fi.

edit: I just checked my online statement. My balance is now -$20 :rofl:. I had purchased a couple of blu-rays with the other $20. It's nice to see companies that actually follow through on their offers in a timely manner.
Is it for any new account ?
And for whole world subscribers or only US ?

Ajax
08-13-2010, 05:04 PM
I'm not sure what the terms and conditions are for international, I would just have to guess that it's for the US only.

Looking at the credit card page it now only lists a $30 reward so I guess they decided to lower it since last month. I found the link under "Your Account" in the payment area there is a link to "Amazon Credit Cards" where you can see the various options.

fjtorres
08-13-2010, 05:40 PM
Talk of a $99 reader isn't about a sale or liquidation; those aren't even news.
Several readers have been hitting $99 on sale since early in the year.
What the press is waiting for is an in-production reader list-priced at $99 permanently.
It *is* going to happen.
It *hasn't* happened yet.

For now, the best candidate is still the as-yet unannounced Jetbook Mini.
Second best candidate is the somewhat vaporish Copia.
Both are LCD-based.

For eink, the betting is on Kindle:
http://www.slate.com/id/2263787
...but its not a bet I'd choose to make.
I think Kobo gets there first.

clintbradford
08-13-2010, 08:44 PM
>> ... For now, the best candidate is still the as-yet unannounced Jetbook Mini.
Second best candidate is the somewhat vaporish Copia ...

The "best" is one I can put my hands on and check out for myself ... Or a Kindle 3 in two weeks.

(grin)

Noah98
08-13-2010, 08:57 PM
One gets what one pays for. The Kobo has been at US$149 - 20 gift cert - 10 Borders Bucks = $119 all month. THAT'S the unit to watch for for another twenty dollar price reduction - and not models from companies who are failing, IMHO.

I agree with Clint, if someone is looking for a bargain they should hold out just a little longer. If the Kobo drops another $20 it will blow away the bargain ereaders. The Sony PRS-303 at $128 is even a better deal than those $99 ones. At this point, the name brand ereaders (nook, Kindle, Kobo) are all worth the slightly higher prices.

Noah98
08-13-2010, 09:08 PM
Talk of a $99 reader isn't about a sale or liquidation; those aren't even news.
Several readers have been hitting $99 on sale since early in the year.
What the press is waiting for is an in-production reader list-priced at $99 permanently.
It *is* going to happen.
It *hasn't* happened yet.

For now, the best candidate is still the as-yet unannounced Jetbook Mini.
Second best candidate is the somewhat vaporish Copia.
Both are LCD-based.

For eink, the betting is on Kindle:
http://www.slate.com/id/2263787
...but its not a bet I'd choose to make.
I think Kobo gets there first.

Actually, it has happened. Kmart has the Augen "The Book" for $99 (regular price). It was even on sale for $89 for the first week it was available.

Unfortunately, it is an LCD reader, and not eink.

fjtorres
08-13-2010, 10:58 PM
Actually, it has happened. Kmart has the Augen "The Book" for $99 (regular price). It was even on sale for $89 for the first week it was available.

Unfortunately, it is an LCD reader, and not eink.


I knew of the Augen but the reviews were pretty bad; have they updated it enough to be actually *useful*?

(For similar reasons I ignored the one from Walgreens and the horde of no-name LCD pads from ebay.)

clintbradford
08-14-2010, 12:16 AM
>> ... I agree with Clint ...

Careful ... that won't get you many friends ... (grin)

I bought my Kobo when they were first intro'd - and I signed up for one, sight unseen, from Borders US online. My wife already has her Kindle2 ... Although the Kobo is a "step down" from the Kindle2 (and please forgive me for re-stating what I've preached all over for the past two months here) , I am enjoying the heck out of the Kobo. Did I raise an eyebrow or two when Borders started to offer the gift certificate and double Rewards Points a couple weeks after my purchase? Honestly - sure. But my enjoyment of the unit overshadowed that, in all honesty. I am very glad I purchased it when I did.

meem
08-14-2010, 08:08 PM
A site shot before sold out:
http://blog.the-ebook-reader.com/wp-content/uploads/2010/08/newegg-sale.jpg

Verres
08-15-2010, 12:52 PM
Pocketbook is also launching new e-readers at the end of the month.
I'm really curious what their price point is going to
be as their new models probably won't have Pearl
displays.

texasnightowl
08-17-2010, 10:54 PM
I'm one of those who was able to grab one of the Cybook Opus ereaders before they got sold out. I've had it since Thursday and so far, really like it. I think it could have done well except for the original $249 and then $199 price. It is a solid device and works great. Only thing I did on receiving it was charge it and update firmware. I've read 4 books on it so far. Works great and was a great deal for me to be a 2nd reader for epub library books to go along with my K1. Unfortunately given pricing and the USD vs. Euro, Bookeen just isn't going to be able to break into the market in any significant way I don't believe.

Noah98
08-19-2010, 01:07 PM
Sony PRS-300 is now $99

http://news.cnet.com/8301-13845_3-20014099-58.html?tag=cnetRiver

Probably because of the rumored new models though...

bill_mchale
08-19-2010, 01:52 PM
Sony PRS-300 is now $99

http://news.cnet.com/8301-13845_3-20014099-58.html?tag=cnetRiver

Probably because of the rumored new models though...

Maybe, but who knows, they might keep the PRS-300 around. IIRC, it tended to sell better than the PRS-600 (and it certainly has a better screen). Though not quite as nice as the PRS-505, its still a very nice reader (would be better if it handled epubs a bit better, but converting them into LRFs in Calibre aint that hard).

--
Bill