View Full Version : new poll on ebook pricing....need some help


davidhburton
04-20-2010, 09:25 PM
Hi all,

I've received really great responses on the polls I've been running. The first on the factors that influence book buying choices, the second on DRM which is still up at my site. I wanted to get some thoughts on my third poll to help shape it in a way to best collect responses.

My thinking is this.

What are you willing to pay for a newly released ebook (within the first 3 months of release):

0.00 - 1.99
2.00 - 3.99
4.00 - 6.99
6.00 - 7.99
8.00 - 9.99
10.00 - 11.99
12.00 - 13.99
14.00 - 15.99
more than 16.00

Worded as such, do you think this would be a good measure for what people are willing to pay for a newly released ebook?

I'll run this new one in a couple of days.

Thanks!!
David

dmaul1114
04-20-2010, 09:39 PM
I think those are too specific.

I'd word them something like:

Up to 1.99
Up to 3.99
etc.

That's a better way to word a question that's essentially asking the most someone would pay rather than having specific min-max ranges in each category.

davidhburton
04-20-2010, 09:55 PM
Thanks!

Toxaris
04-21-2010, 04:30 AM
I think genre plays an important role. If it is a more conventional genre, I think the price should be lower. For a specific genre for a small group I can imagine the price being higher.

You see the same reflection in the p-book world.

HarryT
04-21-2010, 04:50 AM
I'm afraid that such polls are meaningless in a world-wide context, since the "normal" price of books varies so much from country to country. What might be considered outrageously expensive in one country may well be thought of as a bargain in another.

What is it that you intend to use this data for?

astra
04-21-2010, 04:54 AM
+DRM - up tp $1.99
-DRM - up to $10.00

tompe
04-21-2010, 05:14 AM
I'm afraid that such polls are meaningless in a world-wide context, since the "normal" price of books varies so much from country to country. What might be considered outrageously expensive in one country may well be thought of as a bargain in another.


Exactly. I really cannot sympathize with the opinion that more than $10 for an hardback is expensive when I compare what I have to pay for the same book if buying locally. For example I just bough a paperback of Shutter Island in a shop and it cost me $17 and that is a pretty normal price for imported English editions. In bigger cities and bigger shops they can be a bit cheaper.

A normal Swedish paperback cost around 50 SEK ($7).

HarryT
04-21-2010, 05:55 AM
A normal Swedish paperback cost around 50 SEK ($7).

Whereas in the UK, a normal paperback price would be 6.99, which is about $11.

tompe
04-21-2010, 06:21 AM
Whereas in the UK, a normal paperback price would be 6.99, which is about $11.

The $7 was in the cheapest shop. In an ordinary bookshop you have to add a couple of dollar.

astra
04-21-2010, 06:58 AM
In the UK, Amazon usually is the cheapest.
Toll The Hounds - Paperback (http://www.amazon.co.uk/gp/product/0553824465/ref=s9_simh_gw_p14_i2?pf_rd_m=A3P5ROKL5A1OLE&pf_rd_s=center-4&pf_rd_r=15XETSACCW7JFXDDJ6S4&pf_rd_t=101&pf_rd_p=467128133&pf_rd_i=468294)

RRP - 9.00
Amazon - 6.70

I have not been paying attention to book prices for a few years but apparently the prices have shot up quite a lot.
RRP used to be 7.00, you could buy it from Amazon at 5.00-6.00.


9 for paperback!?!?

BookCat
04-21-2010, 12:10 PM
Maybe include a "free" option. Some of us, me anyway, normally bought pbacks from charity-shops and "car boot sales" (garage sales in the US). These cost a few pence. I prefer ebooks to be free: public domain or creative commons. Otherwise, I'll put a parrot on my shoulder and a patch on my eye!
So a free option might be a good idea, though it could distort the poll if you want to know how much people who would pay, would pay (?).

pilotbob
04-21-2010, 12:48 PM
I'm afraid that such polls are meaningless in a world-wide context, since the "normal" price of books varies so much from country to country. What might be considered outrageously expensive in one country may well be thought of as a bargain in another.

What is it that you intend to use this data for?

Since the OP hasn't come back to this thread it seems to me an attempt to get traffic to his blog. The poll could have been put here easily.

BOb

BookCat
04-21-2010, 12:58 PM
He might just be busy, or at work, etc.

davidhburton
04-21-2010, 04:15 PM
I was very busy at work. Sorry.

I'm asking folks from various locations to participate in the poll and/or give feedback so I can't post it just here. I'm trying to simplify my data collection so bring people to one location works better for me.

I have my own notions about book buying habits and readers perceptions which I believe is quite different than large publishers. I'm running various polls to see if readers share my opinions or those of the large publishers. I eventually want to compile all of this and blog about it.

Edit: If this is the wrong place to ask these questions, please let me know the correct place to post them.

HarryT
04-22-2010, 12:23 PM
As I say, though, David, you will not have meaningful data unless you know what country everyone who votes is from, due to the enormous variation in "normal" book prices across the world.

davidhburton
04-22-2010, 12:48 PM
I may need to word it differently.

Maybe relative to paper prices.

Something like:
Up to 10% of Trade Paperback price
Up to 50% of TP price
Up to 75% of TP price
Up to 100% of TP price

Other things that have been brought up are: fiction vs nonfiction (I was intending fiction), new author vs big name author

Elfwreck
04-23-2010, 01:40 PM
What are you willing to pay for a newly released ebook (within the first 3 months of release):

Do you mean "the original book is within 3 months of first release" or "this ebook has been released in the last three months?"

Most people won't pay as much for new ebooks of out-of-print backlist pbooks as they will for entirely new ebooks. And a lot of people have said they're willing to pay more for ebooks before the paperback has been released, or that they're willing to wait for the mmpb in order to get a lower price.

(For me, it's a fairly moot point. Since I won't buy DRM-infected ebooks, new ebooks I'm willing to consider are pretty much all in my comfortable price range.)

CyGuy
04-23-2010, 02:10 PM
Maybe relative to paper prices.

Something like:
Up to 10% of Trade Paperback price
Up to 50% of TP price
Up to 75% of TP price
Up to 100% of TP price

I agree with this, and I vote for no more than 50% of the cheapest paper version of the book. As for DRM, no-sale if it is infected with DRM.

davidhburton
04-23-2010, 03:44 PM
OK, maybe I'll go with this:

What are you willing to pay for a newly released ebook (within the first 3 months of release of an original fiction title):
Up to 10% of Trade Paperback price
Up to 50% of TP price
Up to 75% of TP price
Up to 100% of TP price
No sale if it has DRM

davidhburton
04-23-2010, 05:10 PM
OK. Two polls posted. One with DRM, one without.