What font do readers prefer?

I have recently discovered "Bembo" which I really like. I downloaded if for free here:

http://communications.uwo.ca/comms/graphic_standards/downloads.htm

There are Windows and Mac versions.

I believe it is a commercial type 1 font and other font sites are charging for it so I suspect I got lucky getting it for free.

I am experimenting with my e-books whilst waiting for my iLiad.

I personally like the font "Georgia". Nice to read serif font.

I like the font "Book Antiqua" [a serif font]. For LaTeX documents I use a derivate of this too. In Opera I set this font as "normal font".

I do not prefer "Times New Roman" -which is standard font in M$ World.

I have created some A5 PDF's with various fonts and my favourites are:

1) Bembo
2) Paletino
3) Book Antiqua

Least favourite:
4) Times New Roman
5) Georgia

There is hardly any difference between Paletino and Book Antiqua except that Paletino gives slightly larger line spacing which I prefer.

This experiment has only been done by viewing on my pc and printing out on my inkjet. I may find that my preferences change when I actually view them on an iLiad.

I'm using Leamington in 14pt. Looks bad on the screen but very nice on the iLiad...

Verdana in 10 point.
A clean, crisp font thats easy to read for old farts like me.