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View Full Version : The e-book challenge: Sony Reader PRS-700 takes on Amazon's Kindle 2


DaleDe
03-30-2009, 12:12 PM
http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9130624&source=NLT_AM

Computerworld article with an interesting subject.


a lot of readers have adopted the Kindle with great enthusiasm. For example, a friend of mine, a teacher with a well-stocked library of texts and reference books -- and a small apartment -- has already gotten rid of most of his fiction collection, happily determined to read all his novels through the Kindle. I'm sure he's not the only one.

But the Kindle isn't the only e-book reader out there. Prominent among its rivals is the Sony Reader. The latest version, the Sony Reader PRS-700, was recently released and also offers an e-paper display. While it doesn't boast a 3G connection, it does have backlighting and a touch screen.

Both of these e-book readers cost around the same -- as of this writing, the Kindle 2 cost $359, and the Sony Reader PRS-700 was priced at $350 -- and both have their advantages and disadvantages. In order to find out which one suited which readers, I tried out both.

Dale

rcuadro
03-30-2009, 02:29 PM
I almost bought the Sony but the screen and its contrast turned me off to it... so I got the Kindle

Alisa
03-30-2009, 06:18 PM
It hardly seems fair that he dinged the Sony for not being able to get Michael Chabon's Yiddish Policemen's Union. You can't get that for the Kindle, either.

kevindorsey
03-30-2009, 06:50 PM
I'd say Sony is going to give Amazon a hell of a fight. They know how to take over a market over time.

lilac_jive
03-30-2009, 06:56 PM
I'd say Sony is going to give Amazon a hell of a fight. They know how to take over a market over time.

I have to say (whether you are serious or not) they are doing a damn good job considering the small amount of marketing they do for the device. They got the device in a major bookstore, advertized in major cities (where there are tons of commuters), and have been advertizing on reading blogs. Low level but high impact stuff.

zelda_pinwheel
03-30-2009, 07:15 PM
interesting comparison ; i like that the reviewer seems to manage to avoid the hype and gives a very straightforward review.

while the sony / amazon dichotomy is an obvious one actually there are quite a lot of upcoming devices which look great. i think actually it's better to have choices ; the more there are the better it is for ebooks in general and i'm happy to see more and more people discovering ebooks.

(oh, and it was great to see feedbooks mentioned. now somebody just needs to tell that guy about calibre. :D)

Patricia
03-30-2009, 07:25 PM
Yes; also tell him that the screen's not backlit. You cannot backlight e-ink - it's opaque.

S.Canton
03-30-2009, 07:26 PM
I think that both devices in general are going to face steep competition. There is a lot of great hardware on the way, and I think these devices are only going to continue improving.

Talldog
03-30-2009, 07:47 PM
I'd say Sony is going to give Amazon a hell of a fight. They know how to take over a market over time.
Actually, Sony has been struggling the past couple of years. They're forecasting a FY2009 loss of over 2 billion dollars, and their Playstation is getting hammered by the Wii and Xbox. I hope they make it through these tough times because I really like their products.

daffy4u
03-30-2009, 07:59 PM
Actually, Sony has been struggling the past couple of years. They're forecasting a FY2009 loss of over 2 billion dollars, and their Playstation is getting hammered by the Wii and Xbox. I hope they make it through these tough times because I really like their products.

A Sony exec in France was kidnapped (http://www.channelnews.com.au/News/Business_News/Q7B4H8Q5) (Zelda? :p) after a big layoff.

Worldwide Sony is struggling to survive with tens of thousands of employees being laid off, factories being shut as consumers desert the brand.

In Australia where Sony have a PR team four times larger than any other major consumer electronics Company the Company has refused to comment on not only the sacking of staff in Australia but security measures surrounding Sony executives in Australia.

All this while Amazon stock is growing.

lilac_jive
03-30-2009, 08:14 PM
A Sony exec in France was kidnapped (http://www.channelnews.com.au/News/Business_News/Q7B4H8Q5) (Zelda? :p) after a big layoff.



All this while Amazon stock is growing.

Not really. They're down to 71.44 per share from a 52 week high of 91.75. Although they bounced back from a 52 week low of 34.68.

Even though Sony as a company is having a hard time (but most are right now), my point is the 505 is doing fairly well.

And for fun, Sony's stock info:
20.75 -1.52 (-6.83%)
Mar 30 - Close
Open 21.23 High 22.27
Prev close - Low 20.49

52wk high 52.36 Vol 2.49M
52wk low 15.64 Avg vol 2.31M

Mkt cap 20.82B Dividend 0.21
P/E ratio 22.53 Beta 1.45

Shares 1.00B Div yield 2.05
EPS 0.92 Inst own 12%

Penforhire
03-31-2009, 11:43 AM
Sony is doing well, to me, despite being up against the 800 lb gorilla of book sales. The Kindle has public awareness. Sony's readers do not. That's my experience in the wild. I get asked, "is that one of those Kindles?" frequently when spotted reading my Sony.

Gideon
03-31-2009, 01:06 PM
I don't think it made enough of the content question. Sony reader is a nice piece of tech, but who cares if you can't get the books you want?

rhadin
03-31-2009, 01:55 PM
I don't think it made enough of the content question. Sony reader is a nice piece of tech, but who cares if you can't get the books you want?

Gideon, do you know if there are books that most people might be interested in that are only available for the Kindle, as opposed to being available in a format that is either readable by the Sony or convertible to a Sony-readable format? (Not talking about price or comparing Sony store numbers to Kindle store numbers, just availability in the ebook marketplace.)

I may be wrong, but my understanding was that there are very few books that can only be read on a Kindle. I understand that more books, in raw numbers, are available at the Kindle store than at the Sony store, but for my buying, at least half of all the ebooks I have bought have been from somewhere other than the Sony store.

Alisa
03-31-2009, 02:40 PM
The only books I've noticed that I couldn't get elsewhere were .tpz books but then they're usually the only ones I try to find elsewhere.

jplumey
03-31-2009, 03:08 PM
Gideon, do you know if there are books that most people might be interested in that are only available for the Kindle, as opposed to being available in a format that is either readable by the Sony or convertible to a Sony-readable format? (Not talking about price or comparing Sony store numbers to Kindle store numbers, just availability in the ebook marketplace.)

I may be wrong, but my understanding was that there are very few books that can only be read on a Kindle. I understand that more books, in raw numbers, are available at the Kindle store than at the Sony store, but for my buying, at least half of all the ebooks I have bought have been from somewhere other than the Sony store.

I've never been able to find a book that I wanted that wasn't available for both platforms. There is the convenience factor of the Kindle, which shouldn't be ignored, but it is just that: a convenience. If I've ever been unable to find an ebook for a title, it was always not available on either platform.

dmaul1114
03-31-2009, 03:42 PM
I did a good bit of research trying to decide Sony vs. Kindle and went with a used Kindle 1.

The Kindle store and wireless access where the main factors. More books in kindle store and every book I was interested in and looked up was cheaper on the kindle store, and I like not having to hook up to a PC to transfer stuff.

I'm not one to shop around, get books from different places etc.--just the Kindle store and Feedbooks mainly so the Kindle fit my needs best as convenience was the main concern.

The DRM bothers me fundamentally--but the Sony store books are DRMed as well and honestly I'm not much affected with eBooks (vs. say music) as I pretty much never re-read a book. And anything I do re-read I want a paper book of anyway.

Gideon
03-31-2009, 04:59 PM
I did some tests a while back (may be able to find it around here). Basically... Out of the last 13 books I purchased only two or three were available in any store besides the Kindle store. And the Kindle store had them MUCH cheaper (often as much as 50% cheaper).

It's not really just numbers, though. Technically, with this Google deal sony has more now. But it's 100 year old books in the public domain... most of the public domain people may want is available across the board. I'm not sure that means anything, then.

As to what most people want... I dunno. I don't read like most people. I imagine best sellers are probably available everywhere. But I tend to read non-fiction, and the Kindle absolutely owns the genre.

To me it is the issue. I had a Sony reader, and liked it, but I was frustrated at not being able to find ANYTHING I wanted for it, and if I did - it was extraordinarily expensive for an ebook. I still can't get a LOT of what I want, but I can get a decent amount.

It does always suck when you get stuck with a topaz file, though. Doesn't happen often.

The content discussion always has to be couched in "what you read." If you read things in the public domain (classics, etc) almost exclusively - anything will work. If you read a lot of genre fiction (scifi, romance, etc.) you'll have a lot of options across the board. If you read new releases you'll have a lot of options.

But if you read more nonfiction, you don't have a lot of options. If you want newspapers and magazines (and for some reason calibre isn't an option), you don't have a lot of good options. Even if you read a bit more... vague fiction, you don't have a lot of options. So it's really always about what you read, how you're going to do it.

The good news is that on the Kindle... you're not limited much. Prices are better most the time, and very little is available for other formats that is not available for the Kindle.

If that changes, and someone else gets the goods.. I'll jump ship. I'm only interested in content and price. Brand loyalty is for suckers. :)

katewilly
03-31-2009, 11:41 PM
I don't think Kindle can crown itself as the Ipod of the reading world yet. Reading is a little more complicated than listening and there has to be a multitude of hardware form factors to satisfy the masses.

My prediction...B&N will take over the Sony bookstore (if Sony is truly suffering hard times), as it did FW, and capitalize on offering multiple file formats, serving different hardware platforms, plus adding incentives in its brick stores.

I can understand that a lot of users love their Kindles and are really attracted by its features. It is one of many possibilities for people who love to read. And I hope it continues to be successful for its followers.

However, I haven't found a Kindle feature yet that I MUST have. Because I'm home-bound, I don't need WhisperNet, and I'm not comfortable with a lot of buttons that I don't need, until I absolutely need them. I like the virtual keyboard of my Sony 700. But that's just me, and illustrates the different preferences amongst human readers.

Between PD books, Sony bookstore, and FW membership/micropay (which offers a lot of gift opportunities for my family), I've only rarely paid more than $10 for a book. And I have yet to find where Amazon offered something that wasn't available elsewhere for no more than a $1.00 more, and sometimes I've paid less.

TheRealBillc
04-01-2009, 10:57 AM
Because I'm home-bound, I don't need WhisperNet,
One of the reasons I bought a Kindle 2 for my wife is because she doesn't drive, and public transportation is difficult because of her two hip replacements. Since she likes books by NY Times best selling authors, the whispernet feature allows her to browse for new books from her favorite authors at home, without any longer having to wait for me to bring her to a bookstore. I would think that since you are also homebound, that you would find that to be an important feature as well.

Penforhire
04-01-2009, 11:01 AM
I think Kate means having a PC at home is sufficient to shop freely. Most of us with high-speed internet access have an always-on connection. Whispernet seems really convenient when you're NOT home or if you're not PC literate.

lilac_jive
04-01-2009, 11:02 AM
One of the reasons I bought a Kindle 2 for my wife is because she doesn't drive, and public transportation is difficult because of her two hip replacements. Since she likes books by NY Times best selling authors, the whispernet feature allows her to browse for new books from her favorite authors at home, without any longer having to wait for me to bring her to a bookstore. I would think that since you are also homebound, that you would find that to be an important feature as well.

I think she means that she can just use her computer, she doesn't need whispernet because she'll always be around her computer.

Volonox
04-01-2009, 11:20 AM
There is a significant difference between books and music that many fail to see. While it is important to be able to buy a music track on the go, which would normally cost less than a buck and is less than 5 minutes in length, buying books on the go isn't that significant in comparison.

I buy a music track just to try it out and see whether that artist's work is worth listening too or not. But since reading books takes a significantly longer time and is a far more cerebral activity, I usually tend to read at least a couple of reviews before deciding to buy it and it will take me days to weeks to finish reading it. So, I can buy a couple of books a month and I am sure I will have enough time on a PC to do that, while I wouldn't want to get on a computer every time I want to buy a song.

Also, the audiences are very different. Music is more mainstream and almost everybody listens to it, while reading has a smaller audience and generally has a higher rate of well-educated people (no statistics here, just my observation).

There isn't much money to be made in books compared to music. I don't know why Amazon is so eager to claim this market for itself, and comparing itself to Apple and its iPod is ridiculous in my opinion.

I'm off-topic here, am I not?

Jovvi
04-01-2009, 12:03 PM
I think it was a very interesting article, but... As always very US-centered.

Yes I would love to be able to use whispernet to download books, but Amazon just wonīt let me since they wonīt sell a Kindle to me. Hopefully in the future other reading devices will have similar features, so we wonīt have to long for a Kindle.

I often feel that you Kindle owners are just telling everybody to get a Kindle cause itīs great, but then forgets those of us that canīt get it. Yes I know, I could perhaps get one at ebay using some eleborate scheme, but what would be the point? If I could not get the (for me) most interesting feature (whispernet and the easy way to purcase books via kindlestore). The rest of the features of the Kindle doesnīt differ that much to the other devises, some may even be better (nicer looking, touchscreen, lighter, more formats and so on).

Clara

katewilly
04-01-2009, 12:28 PM
I think Kate means having a PC at home is sufficient to shop freely. Most of us with high-speed internet access have an always-on connection. Whispernet seems really convenient when you're NOT home or if you're not PC literate.

Yep, that's what I meant. I'm not homebound in the since that I can't get out and drive, go shopping etc., however, I'm at home most of the day, and I can do my shopping with my DSL. I just don't really have a need for the whispernet.

kevindorsey
04-01-2009, 01:54 PM
Amazon never had a launch of a product of this magnitude(and making electronics has never been thier forte anyways), and Sony is a seasoned veteran in these games. I'd say the losses that they are experiencing are just part of the global game that has enveloped every large company, and doesn't really damper their chances of making some money in this market. I'm almost positive that Sony has put out a better overall product out there, and will slowly gain ground on the Kindle.

lilac_jive
04-01-2009, 03:06 PM
Amazon never had a launch of a product of this magnitude(and making electronics has never been thier forte anyways), and Sony is a seasoned veteran in these games. I'd say the losses that they are experiencing are just part of the global game that has enveloped every large company, and doesn't really damper their chances of making some money in this market. I'm almost positive that Sony has put out a better overall product out there, and will slowly gain ground on the Kindle.

Yet you have a Kindle?


He he, sorry I couldn't resist. I agree though, Sony has a bajillion departments. I'm pretty sure this is a department they won't be having a problem with.

thibaulthalpern
04-02-2009, 01:16 PM
I'd say Sony is going to give Amazon a hell of a fight. They know how to take over a market over time.

Not always.

Umm...

iPod vs. Sony's MP3 player, anyone?

VHS (JVC) vs. Betamx (Sony), anyone?

Penforhire
04-02-2009, 01:43 PM
Sony's media snafu's are legion. Mini-disk? Memory stick (they are still pushing this, give me a break!)? UMD disks (PSP)? Super Audio CD? DDS sound?

They have a storied history of wanting to dominate through their own media standards and failing miserably, despite making some darn fine hardware.

Neil
04-03-2009, 12:53 AM
Anyone who lived through the Sony CLIE experience will be loathe to trust Sony again in a technology war. Although they were actually threatening to beat Palm at one point they simply walked away from the CLIE and left their users hanging. I think their ereader is a device just waiting to be abandoned as they apparently have very little corporate committment to anything that isn't a TV.

fugazied
04-03-2009, 01:05 AM
The sony is the only other reader I considered before getting my Kindle.

It has decent features, but I think Amazon has a better chance of getting publishers on board and new features. It 'feels' like Amazon is to ebook readers what Apple is the mp3 players.

The Kindle's biggest threats are the Sony readers and Apple developing a 10" netbook which can do ebooks.